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 Dear Future Professionals,
As the owners of four Lunatic Fringe salons and the directors of Paul Mitchell The School Salt Lake City, we’re often asked what qualifications we look for when hiring hairstylists and staff members for our salons. The answer might surprise you, because we definitely don’t focus on just cutting skills or how amazingly talented a prospective employee may be behind the chair. We look more for attitude. It’s important for us to hire really nice, positive people who want to be part of our vision for our salons. Every salon has its own vision, and we look for people who fit our vision and are on board with our team.
We also look for potential staff members who were involved in student-run programs during school such as Design Team, Take Home Team, Student Council, Cutting and Color Honors Program, Phase Two, etc. We’ve discovered that those “say yes” people who grab onto every opportunity in school wind up being the most amazing stylists. They’re ready to play big because they’ve practiced big, and when they join our team they bring that same “say yes” attitude. They participate in salon photo shoots, they’re our biggest team advocates, and they’re always involved in teamwork, like pitching in to help fellow staff members with a blow dry or color application.
As new stylists, we were willing to start at the bottom, assist as long as we had to, sweep hair, and do all kinds of grunt work and dirty work. Attracting the same kind of hardworking people has helped our salons become what they are today. The people we hire have an amazing work ethic and understand that they need to work their way up.
A lot of Future Professionals want to work in the best salons and be in the best programs, but only a small percentage are willing to do what it takes to get there. Remember, you play like you practice. If you want to play big, you have to practice big. Are you willing to do what it takes?
Shawn Trujillo & Angie Katsanevas
Co-directors of Paul Mitchell The School Salt Lake City,
Co-owners of Lunatic Fringe Salons
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Keri Davis
 Known as the educator’s educator, Keri Davis’s passion for the “business side of business” has made her a sought-after speaker. Her humor, warmth, and depth of knowledge are a source of industry-wide inspiration.
As the president of Gila Rut Salons, Inc., Keri has been in the beauty business for 20 years and has trained with top educators like Paul Mitchell, Sassoon, and Tigi. Her company, Gila Rut Salon, Inc., was named one of the fastest growing salons in America by Salon Today magazine five years running. Gila Rut Salons have also been featured in numerous trade magazines including Day Spa, Salon News, and American Salon. Along with Keri and her team frequenting local television stations for their charity work, Gila Rut Salon is known for their cutting-edge styles in hair, skin, and makeup.
Until recently, new hires at Gila Rut Salon had to complete a lengthy assistant training program but Keri noticed a high turnover rate among the “millennials” (young people ages 16 to 26). Keri says, “They used to drive me crazy because I didn’t understand them,” so she started conducting exit interviews with millennials when they quit her salon and soon discovered that these kids didn’t want to spend months in a training program after spending a year or more in school. They were eager to get on the floor and start making money, so Keri stopped thinking “old school” and revolutionized her training program to meet their needs while maintaining the high quality of her salons.
 Join Keri Davis as she shares the secrets to working with millennials and other hands-on, easy-to-apply systems for increasing productivity and profitability in your company, school, or salon.
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Signature Gathering 2007
Ten Future Professionals from Paul Mitchell Schools in Salt Lake City, Provo, Costa Mesa, San Diego, and Sterling Heights were selected as the Design Team for the Future Professional show at Paul Mitchell’s Signature Gathering 2007.
 All of their models were also Future Professionals, hailing from Paul Mitchell Schools in Provo, Salt Lake City, Costa Mesa, San Diego, and Nashville.
The Future Professionals earned the right to participate through their academic merits, attitudes, and auditions. “We select them based first and foremost on academics and how well they relate to their staff and peers at school,” said Advanced Academy Long Hair Specialist George Morales, who worked closely with the team. “There are strict guidelines as to what they’re able to do in Vegas. Their job here is to show model behavior on and off the stage.”
School Dean and Cofounder Winn Claybaugh added, “At the end of the day, these Future Professionals had the opportunity to advance their careers five years ahead because of the contacts they made, the people they met, and because of their brilliant whatever-it-takes attitude. At the same time, there may have been one or two who did the exact opposite. They thought they were coming to Gathering on a free ride and didn’t realize they were under a microscope. Their princess attitudes under heavy scrutiny in front of all the players put their careers five years behind.”
George noted, “Our goal at this show is to put out a little fun rivalry and show what the younger generation is coming up with: their views on perspective and style, their standard on what the image is. It’s always good to have that little push from the younger generation.”
Praising the Future Professionals onstage at the end of the show, John Paul Mitchell Systems Co-owner Angus Mitchell said, “We are already the best and we will only get better!”
Special Surprise for John Paul and Sister Bonnie
 As a special surprise for John Paul DeJoria, Future Professionals across the country held one-day fundraisers for Food 4 Africa, an organization that supplies children with at least one vitamin- and mineral-enriched meal every day. Winn Claybaugh presented the $42,000 donation to John Paul at Signature Gathering 2007. “This will feed for one year 3,000 children ages zero to 12,” John Paul said. “This is beyond awesome. You’ve probably saved the lives and brains of another 3,000 children.” John Paul and Angus Mitchell were so moved by the Future Professionals’ efforts that they added personal donations, bringing the total to an even $50,000. For more information on Food 4 Africa, visit www.food4africa.org.za.
 Winn also presented $30,000 from the Andrew Gomez Dream Foundation to Sister Bonnie Steinlage, whose Franciscan Haircuts from the Heart organization provides professional hair care to those in need. John Paul added to the excitement by giving Sister Bonnie a truck and the means to transport it to Cincinnati.
 Paul Mitchell Newsmakers
Meagan Herrera, a graduate of Great Lakes Academy of Hair Design Paul Mitchell Partner School, just finished her third season as assistant hairstylist on the hit TV show American Idol. She’s now assisting on the Style Network’s home makeover show Clean House and working as a stylist at Capella Salon in Studio City, California.
 Vanessa Adarna graduated from Paul Mitchell The School Costa Mesa and dreamed of opening her own salon by the time she was 25. In April 2007, the 25-year-old Paul Mitchell National Educator opened Salon 25, a Paul Mitchell Focus Salon in Cypress, California. Vanessa’s staff includes fellow Paul Mitchell alumni Teresa Adarna and Nancy Olmos from the Cao Institute of Aesthetics Paul Mitchell Partner School and Chris Van Zeyl of Hawaii’s Ulupono Academy Paul Mitchell Partner School.
 Six Future Professionals from Michael’s School of Hair Design and Esthetics Paul Mitchell Partner School entered the Imperia Vodka Hair Competition, a contest that pits hairstylists against each other while raising money for a Manchester, New Hampshire breast health center. Competing against 40 other entrants, Qyungerel Ardehali (better known as “Mogi”) took second place in the competition. She donated $100 from her $3,000 prize to the Food 4 Africa cause.
Also, congratulations to Michael Funkhouser and Sarah Grandinett, graduates of The Cao Institute Paul Mitchell Partner School. They were recently chosen as Paul Mitchell Associates.
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Desperately Seeking . . . Paul Mitchell Connect
Coming Fall 2007!
Get connected—Find your perfect match today! Paul Mitchell Connect (www.paulmitchellconnect.com) is where Paul Mitchell Future Professionals, schools, and salons across the country can find their ideal fit. This new Web site is a wonderful resource created by John Paul Mitchell Systems to connect Paul Mitchell Future Professionals with amazing career opportunities. Here’s how it works:
 Paul Mitchell Future Professionals:
- First-time users—enter the registration code you’ll get from your school moderator (coming Fall 2007).
- Create a profile. Show the world what you can do and where you want to be.
- Search a ton of great jobs. Learn about exciting openings at Paul Mitchell Focus Salons and Schools.
Focus Salons and Paul Mitchell Schools:
- Enter the registration code you will receive by letter and e-mail (coming Fall 2007).
- Create a profile. How would you describe your salon or school culture? What are you looking for in new talent?
- Show them what you have to offer. Advertise job openings to qualified candidates and fill those empty stations fast.
- Search for qualified candidates. What do you want in an ideal employee? Set your search criteria and let the fun begin!
All other potential employers:
- Start the search. Recruit from the best talent pool available, based on criteria that are most important to you.
- Learn more. Find out about the great education at Paul Mitchell Schools, see how hiring Paul Mitchell grads can benefit your team, discover the benefits of becoming a Paul Mitchell Focus Salon, and check out our career guide.
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 You Play Like You Practice
From Be Nice (Or Else!) by Winn Claybaugh
In our Paul Mitchell Schools, we have a philosophy I love: You play like you practice. If you want to play big, you have to practice big. To play big means that you want to make more money, drive a better car, advance in your company, and be more successful in your career. To make all of that happen, you must practice big. Education is how you practice.
There are people who say they want to play big, meaning they want to earn more money, yet they don’t want to practice big. A company training is announced and they whine “Oh, do we have to go?” They want the benefits without the work. They want the results without the effort. And when they don’t get the results they want, they’d rather complain than admit that there’s really no mystery to why they aren’t advancing.
To be a brilliant pianist, you have to practice, practice, practice. To be in shape, you have to exercise regularly. You can’t read one book or attend one seminar and think, That’s all I have to do. That would be like going to aerobics one time and declaring, “I’m fit for life.” If you wanted to be a brilliant hairdresser, you wouldn’t just pick up scissors and go knock on the door of a salon to get a job. You’d first have to enter a classroom and learn from the experts. If you wanted to be a doctor, you’d first have to enter a classroom and study a curriculum.
If you want to play big in your future career, you’ll have to make an ongoing commitment to practicing big today and every day. That applies to everyone, from the newest Future Professional to the most seasoned industry icon. And how do you practice big? By reading and studying industry-related books and magazines, as well as attending educational classes and seminars. You never want to find yourself in the position of thinking that you’ve “learned it all.” Your career learning process will go on forever.
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Brian Hawkins, Class of 2007
The Ohio Academy – A Paul Mitchell Partner School
 Brian Hawkins is not your typical cosmetology student. The 35-year-old has a degree in business administration and a background in bank management, but he wasn’t happy with his work. When his company downsized, Brian seized the opportunity to do what he loved.
Seizing opportunities has become Brian’s mantra throughout his time at The Ohio Academy Paul Mitchell Partner School. While in school, he has been the hairstylist or assistant stylist for top fashion shows, photos shoots, and an independent film. He assisted at Mercedes-Benz Fashion Week in Los Angeles and New York Fashion Week and he was the key hairstylist and makeup artist on male models for Instinct magazine’s “Leading Men of 2006” event in Manhattan. Most recently, he was the key hairstylist for Gimme the Mike, a TV talent show in Columbus, Ohio.
How does a Future Professional get opportunities like these? By making connections, saying yes, and always looking and doing his best. School owner NeCole Cumberlander initially put Brian in touch with Winn Claybaugh, who connected him to Theodore Leaf, a Paul Mitchell alumni recently seen on the hit TV show Shear Genius. Theodore invited Brian to LA Fashion Week, where his work and attitude caught the attention of the show’s sponsor.  That led to an invitation to style hair for fashion designer Alvin Valley’s private show and for Alvin Valley himself.
“You never know who’s paying attention to you, so you always have to be on,” Brian says. “I send out e-mails to people everywhere. Wherever I see a fashion show happening, I send e-mails to the designers and say, ‘If you need someone to come, I would love the opportunity.’ I’m on the computer two or three hours a day searching for what’s going on.”
Brian advises fellow Future Professionals to say yes to everything. You never know who’s watching and what other opportunities will come your way.
 “Brian is probably one of the biggest go-getters I’ve ever seen. He’s truly the networking king, the epitome of taking one opportunity and turning it into three different jobs. He’s an amazing guy and I expect amazing things from him.”
— NeCole Cumberlander
Co-owner of the Ohio Academy Paul Mitchell Partner School |
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Dimitri James, Class of 2004
Paul Mitchell The School Costa Mesa
 Three years ago, Dimitri James decided to pursue his lifelong dream of becoming a cosmetologist. For 20 years he had built a successful career as a makeup artist and started his own skincare and cosmetics company. “While my company was staying afloat,” Dimitri says, “it certainly was not anywhere near its potential and the energy it took to maintain it left me exhausted.”
Dimitri started cosmetology school with a strong personal commitment. “I told myself I was going to get as much out of this school as I could,” he recalls. “And did I ever!” From the beginning of Core through graduation, Dimitri participated in every group, function, event, and program he could. “From Design Team to Phase Two, there I was,” he says. “And loving it!”
Dimitri adds, “My amazing teachers at Paul Mitchell constantly told me I was great and that I was going to be a successful and sought-after stylist. My Phase Two teacher told me my work was as good as any salon she had ever worked at. I believed everything I was told. Looking back, I don’t know that I would have come to the same conclusions of my abilities were the roles reversed.
“Because of this, I went to the biggest, busiest salon in town and told the owner I wanted to rent a chair. She informed me that the traditional route is to first have a clientele. I naively informed her that with my abilities and talents I would have a clientele in short order. After all, my teachers at Paul Mitchell told me I would be great!”
After paying four weeks of booth rental in advance, Dimitri set up his station as he had learned in school. He turned a tea cart into a busy-looking color bar, bought a TV monitor and constantly played Paul Mitchell tapes, and he cleaned, stocked, and reorganized the Paul Mitchell displays at the front of the salon. “I had to convince the salon owner that my (not yet existent) customers would require all this Paul Mitchell product,” he says. Then he spent his savings on a quarter-page ad touting himself as a master stylist. “I felt that this was okay since my teachers’ combined years of experience put me ahead of the curve. Besides, they told me I was great.”
Within two weeks Dimitri was asked to assist in the salon’s training program. By week four he hired his first assistant. By week eight he hired his second assistant. By his sixth month, Dimitri was the busiest stylist in the salon and had won every retail contest since day one. By the end of his first year, he had developed a quality clientele that consistently brought in $4,000 a week. While all the other stylists told him he would lose clients, he raised his rates and stood by what he had learned at school: Charge what you are worth. No one ever left his chair with a basic color. “Every client got color, highlights, lowlights, a glaze (PM Shines), and sometimes even a top coat (Ink Works),” he said. “My customers always left my chair sparkling with a big bag full of Paul Mitchell products that they always thanked me for recommending.”
Why did Dimitri succeed while so many others do not? “It’s no secret,” he says, “it’s the Paul Mitchell education and culture. I was consistently a daymaker, I loved my clients, I dressed like I deserved $100 for a haircut, I FACED other stylists at salon meetings, and I completely and totally immersed myself in and followed the Paul Mitchell culture. And it worked!”
The Paul Mitchell culture did not just work for Dimitri in the salon. His cosmetics company, Skinn Cosmetics, has—since school—grown to a $4 million company with distribution on the television shopping networks in the United States, Canada, and the United Kingdom. “We also started manufacturing this year as well,” he says.
Dimitri offers Future Professionals four pieces of advice:
- Learn as much from as many teachers for as long as you can.
- Never listen to other students’ negativity. Your Paul Mitchell education is leaps and bounds ahead of any other beauty school graduate’s, and definitely a lot more fun!
- Do, try out for, show up to, and sign up for every possible event, group, or project. They are all learning experiences.
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Do as many clients and take as many diverse tickets as possible (perms, up-dos, straightening, etc.). Like Mary Poppins, fill your bag of tricks. These skills translate to $$$ in the salon.
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 “Dimitri was definitely a model student. He did his best to get involved in every program in school, and all the Learning Leaders, Future Professionals, staff, and guests loved him. When Dimitri says he’s going to do something, he does it, and he says yes to every opportunity.”
— Brennan Claybaugh
Director of Education for Paul Mitchell Schools and Advanced Academy
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 THE ADVANCED ACADEMY PROGRAM
Paul Mitchell Advanced Academy offers information-packed advanced haircutting, hair coloring, makeup, and photo shoot education. Most courses are 3- or 5-day hands-on retreats, taught by a team of nationally recognized artists and educators. Our multitiered curriculum includes basic, intermediate, and advanced education that we call CORE (“Learn the Rules!”), ADAPTIVE (“Bend the Rules!”), and CREATIVE (“Break the Rules!”).
Our education incorporates an advanced accelerated learning system, combined with in-depth technical guidance. Whether you’re an experienced stylist, a veteran art director, or just starting out in your career, you can rejuvenate yourself and fine-tune your craft in a relaxing, personalized, compassionate educational experience.
CLICK HERE to learn more.
 MASTERS AUDIO CLUB
The MASTERS monthly audio program features interviews, success secrets, and business-building presentations by the absolute best leaders in and out of the beauty industry. Your subscription includes one CD per month featuring different masters, heroes, icons, legends, and mentors who all have something amazing to say.
Your investment is only $12.95 per month. 100% GUARANTEED. You may cancel at any time.
To order, visit www.mastersaudioclub.com or call (800) 459-4007.
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Paul Mitchell The School Newsletter
Copyright © 2007 by Paul Mitchell The School. All rights reserved.
Editor: Gail Fink
To read our Privacy Statement, CLICK HERE
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